Why 27? Because We're Rhino. Rhino Entertainment has always tried to stay three years ahead of the curve, and so marks three decades as the leader in catalog music this year.

A lot’s changed around here in 27 years. For instance, we used to celebrate things like Bastille Day (an excuse to have French food) and provide Listerine in the men’s restroom. We thought we’d take a jog down memory lane and revisit some of the unique relics of Rhino’s corporate culture. They’re gone but they’re not forgotten.

1) Rocky Rhino (okay, we let him out now and then)
2) Beanbags
3) Trends Manager
4) Leadership Training
5) Communications Team
6) Toastmasters
7) Weekend Spa Retreats
8) Mailboxes
9) Friday Massages
10) Glossy Catalogs (it’s online, yo)
11) Flowers for date-of-hire anniversaries
12) Referring to the entire staff as “the crash”
13) The $2 Lunch
14) Rhino Softball Team
15) Radio Free Rhino
16) Playing “Convoy” to end the day on Fridays
17) Hold music piped throughout the halls
18) The Rhino Reader Newsletter
19) Women’s Product Development Team
20) New Hire Walkaround
21) Anachronistic Executive Sweaters
22) Aromatherapy Seminars
23) Culture Lunches
24) Phone Orientation
25) The “Big and Fluffy” Idea Program (still big, not so fluffy)
26) Employee Hardship Loans (all of the hardship, none of the loans)
27) Meeting Mania Team